You would tell your friends if they had food in their teeth…right? Or if you really like their new car …or give them the inside scoop on a really cool product that will better their success…right?

You know we would do all that and more for you! Which is why we are spreading the LOVE this valentine’s day. The MINDBODY love!

In appreciation to you we are offering you a 1 month FREE of MINDBODY software!

All you have to do is sign up, mention where this LOVE came from and voilà you are one your way to increasing your business’ efficiency and bottom line. Can’t get any sweeter than that! Just click the LOVE link below!

Who LOVES  You!!

See for yourself by watching the video on YouTube.

As fitness owners, it is important to stay on top of social media trends.  Jump on the bandwagon and notice how great it feels to be number one.  Instead of waiting for customers to find you, why not hang out where they hang out?  You’ll be one more person that makes Facebook, Twitter, and LinkedIn their go-to source for information and leads.

Experts agree that it takes nearly a month for a habit to stick.  With that being said, it is vitally important to remain focused on the task at hand.  Being well prepared for whatever life throws at you takes staunch determination.  In fact, when it comes to making fitness a regular part of your routine, you have to be downright diligent if you’re hoping to accomplish all of your goals.

As a fitness owner, it is important to understand your clients’ needs.  You have to make sure that they feel motivated enough to keep coming back for regular sessions.  You also want to make sure that they are comfortable referring you to their friends.  That’s where creative fitness marketing strategies come in.

Without a team of skilled professionals helping you along the way, your customers will not receive the personal interaction that they deserve.  A good fitness marketing team knows how to relate to your customers, give them the information that they require, and encourage them to be in the best physical shape that they can possibly be in.  This benefits you in a number of ways.

First of all, it builds a strong relationship with your customer and makes them loyal.  Second, it gives you a wider customer base because these people WILL refer you to their friends and family members.  Last but not least, you will be able to maintain balance because you won’t have to hire additional staff to handle the additional workload.  The fitness marketers that you choose to work with pick up where you left off and are available to answer any questions that are thrown at them.  That’s something that every gym, health club or yoga studio owner can appreciate!

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As 2010 comes to an end, many of us want to share our New Year’s Resolutions with the world. We want to be fit, find happiness, health, and success but that can be hard to do within a certain timeframe. While trying to maintain balance in our personal and professional lives, we often find out just how hard of task that can be. With so little time left in the day, we have to make choices about our health and well-being. We have to choose whether a few minutes doing one task will make a noticeable difference in our lives. 

Rather than wait another moment to employ fitness marketing strategies, why not start today? As a experienced team of fitness marketers, we know a lot about generating leads and using social media networking in a way that produces favorable results for your fitness center or Pilates studio. With that being said, we offer these five tips for sticking to your fitness marketing plans in 2011:

1. Determine who is your target demographic.  You can do this in a number of ways.  Conducting a survey of current members can help you determine what types of people you are attracting to your fitness business.
2. Set a budget.  Like any other aspect of your business, marketing to the masses costs money.  Decide how much of an expense it will be and what type of results you expect from the efforts.
3. Outsource.  Extra time goes into customer communications.  Rather than stretch yourself too thin, consider what a valuable resource a fitness marketing group like AutoPilot can be to your business.  Our done-for-you services keeps you on top of trends and puts you in the middle of conversations with your valuable customers.
4. Pay special attention to customer feedback.  Fitness marketing gives you a distinct advantage over the competition.  It gives you the opportunity to listen to your customers’ complaints and suggestions.  Essentially, it gives these men and women a voice.  By paying attention, you can take action to remedy a situation efficiently and effectively.
5. Shoot for the stars.  Old fashion marketing didn’t have the same impact in the past the way that it does today.  The world is essentially your oyster.  It is up to you to take advantage of it.  For every Facebook Fan and Twitter follower that you have, you have additional opportunities to brand yourself by appealing to their friends and their friends’ friends.

The key to success in 2011 is to set goals that are:

• Specific
• Measurable
• Achievable
• Relevant
• Time Based

As professional fitness marketers, we know your customers on an intimate level.  We know where they spend their time online and what forms of printed matter interest them.  We know how to get the conversation started and what types of issues concern these men and women the most.  We also recognize that there is a right way and a wrong way to follow leads so we employ the most popular fitness marketing strategies to get results.  To sum it all up, we provide valuable services to business owners like you.

Done-For-You Service Subscriptions Offer Value By Reducing Costs

Rather than have you do all the work, our Done-For-You service subscriptions work on autopilot.  This ensures that you are able to maximize your results in less time.  Your customers will begin to recognize your gym or health club for what it is worth because it adds value to their lives in more than just a physical way.

Lead Generation and Follow-Up Services To Fit Your Needs

The men and women that sign up for memberships with you are more than just a number.  With our lead generation and follow-up subscriptions they will familiarize themselves with your fitness business and even refer friends and family members to you which increases your client base.   This allows you to save on costly labor and accomplish more in less time.  We make sure of this by targeting your demographic through Facebook, Twitter, and LinkedIn.

So, are you ready to get started?  Our subscription services are risk-free and satisfaction guaranteed.  You have nothing to lose and everything to gain.  Contact us at info@autopilotfms.com or call 1-800-345-6806.

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Without a fitness marketing team by your side to help you identify your opportunities, very little will change.  You’ll still be stuck doing the same amount of work but you’ll find it harder and harder to maintain your client base.  There is no reason for this with so many professional fitness marketers around.  The tricky part is deciding which team to go with.

What Is AutoPilot?

We’re here to let you know about a little thing called AutoPilot.  In addition to being the name of our company, it is also a concept that will help you change the way that you run your health and fitness business.  You see, autopilot refers to a seemingly smooth method in which something functions in an unthinking and reflexive manner.  In this particular case, that someone is you.

Rather than spend exorbitant amounts of time trying to win over new clients, you can trust the process and leave all customer interactions to us. This Done-For-You marketing strategy has been tested in a number of different scenarios and each has proven to have favorable results.

What Creative Fitness Marketing Can Do For You?

In addition to helping you get the word out about your product and services, creative fitness marketing can:

• Give you a valuable resource to gauge customer satisfaction.
• Help you get to know what challenges you face in the future.
• Pinpoint the exact cause that is preventing you from being successful.
• Provide you with the answers that you need to improve your daily operations.
• Assist you with getting to know your clientele on a first name basis.
• Allow you the evaluate the competition.
• Reach out to individuals that would have never known you existed if it wasn’t for the Internet.

Give our fitness marketing services a try.  We promise that you won’t be sorry.  You will soon begin to see a difference in the number of people signing up for memberships at your gym or health club.

Each person that walks through your front door and wants to turn his or her life around can do so with your help.  These men and women return the favor by referring their family members and friends to you.  This increase in profits can make all the difference as to whether or not you’ll be around next year.

With 2011 fast approaching, you will find yourself not only surviving but also thriving with a fitness marketing team by your side.  Call AutoPilot today for more information regarding our Lead Generation and Follow-Up subscriptions services.

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You can vastly improve the level of customer satisfaction that you receive by paying attention to these suggestions and implementing a plan of action that allows you to address any and all customer concerns.  Although this task may seem daunting at first, it is crucial if you want to grow your fitness business.

Taking a proactive stance in terms of operations can help you be more appealing to your current and prospective customers.  It shows that you are receptive and willing to make the changes necessary to earn their trust.  This can go a long way in regards to the packages that you sell and the types of people that you attract to your gym, yoga studio or health club.  In fact, with the help a fitness marketing team, you can achieve all of this and more.

What Fitness Marketing Can Do For You

Fitness marketing gets the word out about your business and the services that it provides.  It helps you identify problems and gives you an opportunity to make changes.  Instead of treating a customer like they are just another warm body walking through the front doors of your gym, fitness marketing allows these individuals to have a voice and gives them the reassurance that they need to remain committed to the program that they signed up for.  The overall sense of morale is improved and you don’t have to worry about all the time that you spent following leads and checking in with your members because the fitness club marketing team handles all of your customer interactions for you.

If You Want Information, Go Straight To the Source

Rather than assume everything is alright, fitness marketers go straight to the source by targeting social media platforms like Facebook, Twitter, and LinkedIn.  They also generate interest in your health and fitness business by sending out emails, answering questions, and conducting surveys for you.   They look for external clues that will help you run your business better.  These professionals also provide support to your customers by making fitness and going to the gym part of a healthy lifestyle not just something the men and women can do after work.

There is no reason why you should handle it all alone.  Contact us today to learn more about our Done-For-You service subscriptions.  We can help you get in touch with your fitness customers in a new and personal way.

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A New Year Calls For New Ways of Communicating

Today’s business world is far more complex than it used to be.  Technology has changed the way that the health and fitness market communicates with its customers.  Emails and tweets are instantaneous and get results.  You don’t have to work near as hard as you had to in the past to retain your customer base.  In fact, with minimal effort, you can build the type of mailing list that puts you in direct contact with your members.  The frequent communication you have with them gets them off their sofas and into your gym or studio where they belong.

Reaching Out To Your Mailing List in a Real and Personable Manner

As a successful fitness marketing company, we know that continuous contact with your current and prospective customers is the key to winning their trust.  We also know just how powerful a mailing list can be in terms of getting into touch with these individuals.  Here are a few of the ways that we help you reach out to your customers:

1.      Through informative emails.

2.      Through brief but helpful tweets.

3.      Through weekly fitness tips.

4.      Through newsletters and blogs.

5.      Through groups on Facebook and LinkedIn.

Having a list of names, street addresses, and email addresses at your disposal gives you a distinct advantage in today’s competitive business world.  By employing fitness marketing strategies like the ones that we offer through our subscription service, you are guaranteed a long and successful road ahead.  It is not enough to simply reach out.  You have to steer your customers in the right direction if you want to see long term results like the ones we are able to achieve through our fitness marketing plans.

Photo Credit: © Kurhan | Dreamstime.com

We’re here to tell you that there is nothing wrong with waiting around for your customers to come to you.  If that’s how you want to run your business, then so be it.  Each person has a clear set of goals in mind.  Yours might be different than ours but chances are we’re a lot more alike than you ever imagined.

Our main objective is to offer our customers the best service that they can receive for their money.  You probably have the same agenda.  You don’t want to turn customers away before they can find out how great your gym is and you most certainly don’t want to miss out on an opportunity to grow your business by failing to follow leads.  That is why it is so important to have a plan.  In fact, we employ a few strategies that you might find beneficial.

Rather than pass up on a chance to connect with your customers personally, why not have us do it for you?  There is a lot to be said about fitness marketing.  We reach out to people in ways that you just don’t have time for.

Maybe you’ve heard about a little thing called Facebook.  This amazing website actually has the potential to change the way that you do business and get referrals.  In fact, we are so convinced about the power of social media that we set up and maintain your pages for you.  That means that we follow leads and communicate with your prospective customers without any outside assistance from you.

This gives you plenty of time to recruit and work with your personal trainers, give seminars and web conferences, and evaluate the competition.  You can still reap the benefits of referrals but you don’t have to do any of the work.  Now how’s that for excellent customer service?

We believe your business is worth that much and more.  There is no sense in waiting another moment to get started.  Sign up for one of our subscription services today.  We know you’ll start seeing results right away!

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It is up to you to welcome these people with open arms into your gym or health club and show them the ropes.  In fact, they are literally counting on you and your physical trainers to share your wealth of knowledge with them. Without a good fitness marketing group by your side to assist you with customer communications, you will soon find yourself overwhelmed.

Generating leads and following up with prospective customers takes time and labor to complete.  Once you get that new member to sign up, you must constantly check in with them to make sure they are 100% satisfied.  For most fitness center owners, it just isn’t possible to be online all day.  That’s why it is critical to outsource some of your day-to-day responsibilities to AutoPilot Fitness Marketing Solutions.  We do everything that you need us to do to win over new clients and get them talking about your fitness programs to all of their friends.

Giving Your Business Personal Appeal

Face-to-face interactions are rare these days.  That doesn’t mean that you have to deal with your customers in an impersonal way.  You should be open-minded and willing to try different forms of communication.  For example, if you’re unfamiliar with social media networking, you might want to consider how beneficial it is to have a LinkedIn and Twitter account.  We can set these up for you and interact with potential gym members for you.

Facebook is also a great place to contact people.  We can access different groups and introduce your services to them.  We can also reach out to their friends and family members without coming across too strongly.  Each one of these steps can help you increase your customer base and give you the positive publicity that you need to grow your fitness business.

Monthly newsletters and regular emails can be read whenever it is convenient for your prospective customer.  In fact, with technology being as advanced as it is today, it is seldom a problem for people to access this information.  With a touch of a button, men and women can get what they need from your tweets, weekly fitness tips, and blog entries.

Although it may be difficult at first for you to outsource some of your responsibilities to a third party, you will thank yourself later for being so receptive to the idea.  A well-established fitness marketing company can help you become a better communicator and in return earn the respect of customers of all ages.

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